Founded in 2008 by musicians in the heart of New York City's historic Greenwich Village, Le Poisson Rouge (LPR) was established to embody the rich musical culture of its surroundings.
In March of 2024, LPR started their premium plan on Bandsintown Pro to increase awareness and ticket sales across hundreds of shows they have booked this year.
The Goal
Bandsintown Pro's 5-Stage Automated Fan Alert Series was activated across all of LPR's shows. Through intelligent geo-targeted email and push alerts, Bandsintown Pro reached core artist followers to drive awareness, consideration, and purchases.
Additionally, LPR's own Bandsintown followers stayed informed about upcoming events at the venue through the Automated Monthly Digest Email.
The Tactics
In just one month, Bandsintown Pro contributed to
780 ticket sales and $26k in revenue across 27 shows at the venue, resulting in a 37X ROI for Le Poisson Rouge.
The Results
5-Stage Automated Alert Series
Real examples of automated alerts sent for Le Poisson Rouge during the case study timeframe
Results from March 1-31, 2024 (27 events)
EMAIL ALERTS DELIVERED
35k
EMAIL ALERT OPEN RATE
30%
EMAIL ALERT CTR
2.1%
ATTRIBUTED TICKET SALES
780
EST. REVENUE GENERATED
$26k
ESTIMATED ROI
37x
Learn more about our methodology for measuring attribution and ROI.
Automated Monthly Digest
The real monthly digest sent for Le Poisson Rouge during the case study timeframe
What our clients think
Bandsintown Pro has significantly streamlined our workflow by automating key tasks and delivering tangible results. In one month alone, BIT Pro helped us move nearly 800 tickets across 27 shows, adding an additional $26k in revenue through its automated artist alerts, monthly digest, and more, delivering a 37X ROI. Its efficiency has saved us countless hours of manual work while keeping our audience engaged and informed, making it an indispensable tool for our venue's growth.
Shannon Wiles
Le Poisson Rouge