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Reach the right fans,
get results.

List events on Bandsintown and the world’s leading platforms. Engage relevant artist fans by location with self-serve email marketing for promoters


Your events, everywhere

List and manage your events on Bandsintown for seamless distribution to the world’s leading platforms

Connecting the world through live music

Bandsintown powers live music discovery for over 85M registered fans, 600K artists, 65K venues & promoters, and the world's leading platforms.



est. monthly active users
in our distribution network


registered users
on Bandsintown


ticket clicks driven
on Bandsintown in 2023

Why Bandsintown Pro?

Let’s face it: It’s hard to cover all the bases for every show, leading to empty seats and sunk costs.

Easily track performance and ROI

Unclear on what’s working

Engage artist superfans with customizable emails

Ticket sales need a boost

List on Bandsintown, Spotify, Google, Apple & Shazam

Events missing on key platforms

Reach active artist superfans

Email artists’ followers on Bandsintown who have opted in to receive personalized concert alerts & recommendations

Save time with AI

Instantly create compelling email campaigns with AI assistance and customize them with the drag-and-drop editor

Target by artist and location

Reach fans based on their location and the artists they follow on Bandsintown

The smarter way to sell tickets

Cut through the noise with direct emails targeting the most engaged artist followers from Bandsintown’s 85+ million users. Set up, launch, and optimize your campaigns all in one promoter-friendly dashboard.

Track results & ROI

Monitor campaign analytics from your dashboard and gain insights to optimize over time.

Across genres, we’ve seen great ROI. When data and music affinity combine, good things happen. Bandsintown Promoter powers that.

Jay Hughen

Digital Marketing, Nederlander Concerts

The biggest fans are on Bandsintown. 
Don’t leave them hanging.

Create your first Promoted Email in just minutes.

How It Works

Create custom dedicated Promoted Email campaigns for events and tours in minutes

01. Find & pin your events or add them to Bandsintown

02. Tap Promote to start a Promoted Email campaign

03. Customize your content, targeting, budget & timing

04. Monitor campaign performance & ROI

Customize a template or start from scratch

Plug-and-play email templates for promoting events, tours, festivals, and merch

We’ve got your back

Bandsintown Pro was built by event marketers, for event marketers. We’re with you every step of the way, from setup to sold out.

Help Center

Find answers, tips, and best practices in the Bandsintown Pro Help Center

Support Team

Get the help you need with our dedicated support team

  • How does it work?
    From discovery to sales, Bandsintown helps venues of all sizes succeed. Manage your Bandsintown venue page to: -Manage your venue's presence on Bandsintown -Create high-converting email promotions in minutes -Drive awareness by putting your events in front of Bandsintown's 70+ million users
  • How do I get started?
    Click here to claim or create your free Bandsintown venue page.
  • How much does it cost?
    All features and benefits are FREE aside from custom targeted email promotions (pricing varies based on targeting and reach).
  • How much does it cost?
    All features and benefits are FREE for NIVA members aside from custom targeted email campaigns (for which NIVA members receive a special $50 minimum spend and 20% discount!).
  • How does it work?
    Bandsintown and NIVA have teamed up to support independent live venues. NIVA members receive the following partnership benefits: - Verified Venue page on Bandsintown - Preferred placements, search ranking, and distribution across the Bandsintown network - A $50 minimum ad spend (typically $100) and a 20% discount on custom targeted email campaigns - Dedicated customer support
  • How do I get started?
    NIVA members can log in to their portal here to find instructions for getting started.
  • Why now?
    The digital marketing landscape is rapidly evolving, with recent changes in privacy regulations and the decline of cookies reshaping the industry. As the global leader in email marketing for live events, with a registered user base of over 85 million qualified live music fans, we recognized the significance of first-party data for successful event marketing. Bandsintown Pro has been specifically developed to address the unique needs of music venues and provide a tailored, automated solution to leverage first-party fan data for effective event promotion.
  • How does this compare to Bandsintown Promoter?
    Think of Bandsintown Pro as the evolution of Bandsintown Promoter, drawing from a decade of experience and client feedback. Bandsintown Pro not only elevates your venue's event marketing but also automates it.

Both platforms let you send Promoted Email campaigns, but Bandsintown Pro goes above and beyond by intelligently engaging and retargeting the most relevant artist fans during every phase of your event lifecycle. The result? Streamlined event marketing, no manual effort required. Plus, faster sell-outs for your shows without any extra work on your end.

Bandsintown Pro also features an all-new venue dashboard with a range of powerful features like Advanced Event Management, Insights, Conversion Tracking, Pixel Integrations, Profile Enhancements, Team Management, and more.

Currently, Bandsintown Pro is available exclusively as a paid subscription on a per-venue basis. However, we have exciting plans ahead to expand its availability to include Promoters and Festivals. Stay tuned!
  • Is it available in my country?
    The free tier of Bandsintown Pro is available worldwide. The paid subscription of Bandsintown Pro is available only in the United States at this time.
  • Do I really need another event marketing platform?
    When it comes to event marketing, no other platform offers a vast global event distribution network, a built-in audience of over 85 million qualified live music fans, and the intelligence to automatically engage them throughout every stage of your event lifecycle. If you’re looking to sell out your shows faster and save time with automated marketing, Bandsintown Pro may be the most important marketing platform for you.
  • Why is the minimum subscription 3 months?
    Based on our testing and experience, we determined a minimum period of 3 months is optimal to fully leverage the event marketing and sales cycle and make the most of all the features and benefits that Bandsintown Pro has to offer.
  • How easy is it to cancel my subscription?
    You can easily cancel your subscription anytime on the Billing page. Rest assured, your subscription won't extend beyond your initial commitment period.
  • Can I try it for free?
    If you’re not quite ready for Premium, you can still create a free account to claim your venue and manage your events. Additionally, you can launch Promoted Email campaigns on a pay-as-you-go basis directly from your account dashboard. 
When you're ready to unlock the full power of Bandsintown Pro, you can dip your toes in the water with a 3-month subscription.
  • Is this available to promoters who rent venues but are not exclusive with them?
    If you’re a promoter who works with a venue for some events but does not have an exclusive arrangement, we encourage you to collaborate with the venue to explore the possibility of them subscribing to Bandsintown Pro Premium. This way, all promoters associated with the venue can enjoy the benefits and potentially share the subscription cost. Feel free to reach out with any questions—we are here to support you!
  • Can I get a discount for multiple venues?
    Yes, we offer discounts for clients who have multiple venues or a combination of venue, festival, and show promotion needs. Please fill out this brief Contact Sales form and a member of our sales team will reach out to you to discuss custom and enterprise options and pricing.
  • Why is the price based on my capacity?
    Our sliding scale pricing model ensures that venues of all sizes receive the optimal marketing value for their investment. Larger venues, with wider fan bases and more seats to fill, require a broader reach for event promotion, resulting in more email and push alerts. As a result, Bandsintown Pro is priced higher for larger venues, but they receive increased reach and value in return.

Please note that pricing is based on the total combined capacity of all rooms/stages.
  • Can I schedule a demo?
    Please fill out the Contact Sales form and a member of our sales team will gladly reach out to you.
  • Will it play well with my other tools?
    Bandsintown Pro is an essential addition to any marketing stack and integrates easily with all of the major players including Meta, TikTok and X pixel integrations, Google Analytics integrations.
  • How quickly can I start using it?
    After subscribing, your venue will be upgraded to Premium immediately, and you can start making use of the Premium features right away.
  • How will I know if it’s working or not?
    You can easily track performance through the Insights dashboard and a weekly report delivered to your inbox. Measure ROI and monitor sales attribution by securely uploading a purchaser list from your Events dashboard. We instantly create a detailed Conversion Tracking Report that you can reference and download.
  • What if my events aren’t on Bandsintown?
    If your events aren’t already listed on Bandsintown, you can submit them to be added from your Bandsintown Pro dashboard. We will review them in 1-2 days, but you can create a campaign for them immediately without waiting for approval.
  • How do I get started?
    Sign up for free to add and manage your events on Bandsintown and benefit from global distribution to Spotify, Google, Apple Maps, and Shazam. Launch a Promoted Email campaign in just a few clicks from your personalized dashboard.
  • How much does it cost?
    Adding & managing concert listings on Bandsintown and global distribution to Spotify, Google, Apple Maps, and Shazam is 100% free. The minimum cost to send a Promoted Email campaign is $150 USD / £150 (GBP) / 150€ (EUR) / $200 CAD / $200 AUD. For festival listings and campaigns, please visit
  • What do the campaigns look like?
    Whether you’re promoting a single event, multiple events, a tour, festival, calendar, or merch, we've got you covered with plug-and-play templates and an easy drag-and-drop editor. Scroll up to check out real campaign examples.
  • How does it work?
    With Bandsintown Pro, promoters can add, edit, and promote events and tours to the most relevant Bandsintown fans with customizable Promoted Email campaigns. Events added to Bandsintown are also seamlessly distributed to Spotify, Google, Apple Maps, and Shazam at no cost.
  • How can I target the right fans?
    Target the most relevant fans by selecting a location and radius and then choosing the artists whose fans you want to engage. Target up to 50 locations and 200 artists per Promoted Email campaign.


Find the answers you’re looking for
or visit the Help Center for more.

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