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Charli XCX and Troye Sivan

Live Nation Canada

Charli XCX and Troye Sivan teamed up for the Sweat: North American Tour, a 21-city run in 2024 with stops in Montreal and Toronto.

To drive presale signups and build demand, Live Nation Canada used Bandsintown Pro to send a Promoted Email campaign targeting fans of Charli XCX, Troye Sivan, and similar artists in Montreal and Toronto.

Campaign Results

EMAILS DELIVERED

11,388

EMAIL OPENS

1,707

EMAIL OPEN RATE

15%

EMAIL CLICKS

442

EMAIL CLICK-THROUGH RATE

26%

Sent April 19, 2024

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